AI Workflows & Automation: It Ain't Magic, It's Method!

Recently I sat down with Jonathan Mast, the Godfather of AI to tackle the topic of using AI to AMPLIFY YOUR BRAND (watch the full interview HERE).

In 2023 we were all geeked about all the "cool" things we could do with AI. You know, like generating an image of "Winnie the Pooh as a dragon slayer" or getting ChatGPT to "write my bio". And how we could do "All the things" with just A PROMPT.

I recall sharing my Winnie The Pooh masterpiece with my niece and NOT getting the anticipated response. Instead she quipped "but what are you gonna DO with it". I didn't have a good answer, I mean it was fun. IT WAS MAGIC!

Fast forward to 2024 and I was PAST all the fun and I wanted to find more functional use for AI. So I focused a lot more on how AI USE CASES. I mean going from ideation to execution. We're talking about workflows and automations people.

AI AIN'T MAGIC, IT'S METHOD.

Now how do you convert the magic of AI into a work method?

WORKFLOWS

Simply put, a workflow is your step-by-step game plan for getting stuff DONE. It maps out each move you need to make, from start to finish, so you're not just wingin’ it.

Example AI Workflow for a Social Media Post:

STAGE 1: ChatGPT 

• Brainstorm post ideas with ChatGPT

• Generate a caption with strong hooks

STAGE 2: Canva AI

• Generate a stunning image

• Create a scroll-stopping graphic

STAGE 3: Platform Scheduler

• Upload your post to the scheduler inside your desired platform

Now, your content is flowing like Cardi B on a hot beat — smooth, loud, and unapologetically you.

NOTE: You might be tempted to use 3rd party scheduling tools, but post platforms frown on this and supress your content reach.

AUTOMATION

Automation works two ways. 1. Set and forget REPETITIVE tasks. 2. STREAMLINE your processes by automating certain tasks. 

Example AI Automation For List Building:

STAGE 1: Textiful

• Have event attendees text you to get a freebie (this works for live and virtual events)

• Textiful collects their email address and adds it to your CRM

STAGE 2: ConvertKit (CRM)

• Sends a “Confirmation” email with a link to the freebie

• Sends scheduled email series with more offers

Set it, test it, tweak it, and let it run while you sip wine and binge-watch "The Chi."

BOTTOM LINE

If you wanna get the real bag with AI, don’t just play around with it — put it to WORK. Turn your AI antics into assets by building workflows that are tight and automations that are right.

Trust me, method > magic, every damn time.

Catch you on the flip side,

Jai Stone (AI Brand Architect)

Get a list of some of my favorite AI tools to grow your brand 🔗 Brand by AI Toolkit